Ruby Au is the Head of North America for Ecosia: a Berlin-based search engine which reinvests 80-100% of its profits into tree planting and sustainable projects to fight climate change. In her role, Ruby currently manages Ecosia’s market penetration and user growth strategy across the U.S Canada, and Mexico. Prior to joining Ecosia, Ruby spent 4 years working in Nairobi’s emerging tech scene. She led business strategy across Africa for San Francisco-based startup Endless Computers, and eventually went on to found Lumen Labs, a Nairobi-based EdTech company which provides project-based computer education. Ruby was part of USC’s class of 2016, where she graduated summa cum laude with dual degrees from the USC Marshall School of Business and the Dana and David Dornsife College of Letters, Arts, and Sciences. During her time at USC, she was able to travel and conduct research in 6 different countries, which shaped her decision to live and work abroad in the social impact sphere post-graduation.